For the latest, and most up to date, information about attractions and events on the island, either of these offices are definitely well worth visiting once you arrive in Playa de la Arena:

Oficines d'Informacio Turistica de Tenerife
Calle Manuel Ravelo, 20 L-35
Centro Comercial "Seguro el Sol"
38436
Playa la Arena
Santiago del Teide
Telephone: +34 922 860 348
Fax: +34 922 860 348

In each of the above offices you will find a wide selection of maps and brochures available, along with a multi-lingual team who have an excellent knowledge of the local attractions, and details of the events going on in the area.